The blog “ New Media Impact on Students” (http://newmediaandstudents.blogspot.com/ ) done by Mark Long an especially the section “The Facebook Class” . This section describes the innovation of application on FB, I guess most of people tried at least one or some application. For instance: I was almost addicted to FarmVille, which is a game about farming, the idea is that you plant plants and you have to take care of them at least every day. These things get very addictive and take some much time from the real life. And it is not surprising that a lot of money turn in these Apps on Facebook.
The blog called “Guerrilla and Buzz Marketing” (http://guerillaandbuzzmarketing.blogspot.com/) by Veronika Vavrova is very interesting blog since it is a popular theme discussed not only by marketers but people who notice them. Guerilla marketing is a special way of marketing and it could be described as “ unexpected and cheap” or in another word “original” not boring brochures, discounts, flayers handed out in metro. For example McDonalds has recently done guerilla marketing at I.P.Pavlova tram stop, they came up with this McBox, which can safe you some money, and they transformed this tram stop into the Box. The interesting thing that happened is that someone put printed images of Jews in world war to and next to them put images of ingredients that are being used in this fast food chain, so for instance you had a picture of jaws in a these bunk where there was not room at all, next to this shocking image there was a similar pictures of chickens also living in horrible conditions. This was very bad for McDonald, and they took it down few hours. What is the lesson here, it is risky to apply guerilla marketing.
Very interesting Blog is “Art Changes “ (http://artchanges.blogspot.com/) by Christina Kneitz, Why that interesting? Because art is almost everywhere we look, not as a piece that is worth a lot but more like originality, inspiration and motivation. This blog decrbies the changes that happened and are happening and it opens ones eyes.
Blog done by Vu Tuan Anh (Bob) about “Media Portrayals of Vietnamese Minority” (http://kedlubna.com/) is about Vietnamese minority portrays in Media, firstly this is in my personal interest since I do look a bit as a Vietnamese but I’m Czech, and secondly because Vietnam minority is the third larges in Czech republic recording about 60 000 people. There has been clever documentary done about this minority done by Czech Television, call “Ta naše povaha česká, Zlaté ručičky vietnamské,” (Our Czech Temper, The Golden Vietnamese hands) which can be founded at http://www.ceskatelevize.cz/ivysilani/1100627928-ta-nase-povaha-ceska/411235100011010-zlate-rucicky-vietnamske/.
Another attention-grabbing Blog is about portrayals of women in media (http://portrayalsofwomen.wordpress.com/) done by Beatrice Jahodova, it shows nice examples of women that are shown media and also it describes the influence on women, for instance the disorders that women gain as an effect of these portrayals.
Thanks for a great piece of information.
ReplyDeletePrintandradio is a full service advertising agency and we know every business dollar is essential in the overall health of a company.
http://www.printandradio.com